Professional experience:
Group Head of Sales
Frozen Chicken Central Poultry Malawi, Africa
July 2023 – Present
As the Group Head of Sales – Frozen Chicken, I've leveraged my extensive background as a Sales Data Analyst to drive strategic sales initiatives, optimize sales operations, and significantly contribute to the company's growth in the Frozen Chicken sector (FMCG). My role encompasses a broad range of responsibilities, from overseeing daily, weekly, and monthly production planning based on bird volumes to steering the company's sales direction with sophisticated data analysis and market insights.
Key Responsibilities and Achievements:
Strategic Leadership in Sales Operations:
Spearheading the frozen sales division, I develop and implement comprehensive sales strategies, aligning them with production capacities and market demands. My role involves a deep dive into analytics for forecasting sales and adjusting targets in real-time, ensuring optimal stock levels and minimizing waste.
Advanced Analytics for Enhanced Decision-Making:
Utilizing my expertise in Sales data analysis and business intelligence, I've introduced advanced analytical frameworks to the sales department. This includes creating dynamic sales dashboards and sophisticated reporting tools with Microsoft Power BI, enabling real-time tracking of sales performance against targets.
Innovative Sales and Marketing Initiatives:
Drawing on my analytical background, I've played a pivotal role in designing and executing targeted marketing campaigns and promotional strategies. This involves analyzing market trends, competitor activities, and customer preferences to tailor our offerings, resulting in increased market share and customer satisfaction.
Technology Integration and Process Optimization:
Building on my experience with ERP systems, I've led the integration of cutting-edge sales and operations planning (S&OP) software, enhancing the efficiency and effectiveness of our sales operations. My efforts in customizing and implementing ERP have streamlined workflows, improved data accuracy, and facilitated comprehensive staff training programs.
Cross-functional Collaboration and Leadership:
My role demands close collaboration with various departments, including marketing, finance, IT, and production. By leveraging my expertise in data management and ERP systems, I've fostered a culture of data-driven decision-making, enhancing interdepartmental coordination and supporting strategic objectives.
Through a combination of strategic foresight, analytical prowess, and a deep understanding of the frozen sales market, I've contributed to establishing robust sales frameworks, driving revenue growth, and positioning our company as a leader in the industry. My role as Group Head of Frozen Sales embodies a blend of analytical acumen and strategic sales leadership, enabling the company to navigate market challenges and capitalize on emerging opportunities.
Deputy Manager
July 2018 – May 2021
Company - Venky's India Ltd.
Key Responsibilities
• Conducted thorough analysis of business data, prepared comprehensive reports, and created engaging presentations to highlight key findings and recommended changes.
• Utilized SQL to extract yearly product-related information and provided detailed sales data analysis to the Marketing team.
• Worked with GM Marketing and AGM to project sales and collection targets.
• Developed an automated data system in Excel to consolidate monthly data from various sources.
• Analyzed ERP transactions and used the data to build a logical business intelligence model for real-time reporting needs.
• Managed the above responsibilities for three companies under the Venkateshwara Hatcheries (VH) group - Venky’s India Ltd, Venkateshwara BV Biocorp (Hitech, Biotech, 5% premix), and Ventri Biologicals.
Key Achievements
• Streamlined report compilation time from 3 days to 6 hours, optimizing existing reports to save time and resources.
• Created several new reports for the marketing team, providing easy access to historical data for informed decision-making.
• Collaborated with the ERP team to develop new reports for managers to improve business operations.
• Designed efficient power query-based reports that applied basic data cleaning steps, significantly reducing reporting time by over 80%.
• Consolidated reports for all group companies to provide a comprehensive KPI sheet for management review.
Assistant Manager
Sep 2016 – June 2018
Sales and Marketing Department Venky's India Ltd.
Marketing & Business Development Manager
Jan 2011 – Aug 2016
Company- Nachiket Erectors Private Limited
• Targeted both offline and online consumers by designing multi-pronged, comprehensive marketing strategy.
• Provided administrative support to senior staff including creating proposals and organizing documentation.
• Created and optimized records management strategies to coordinate and protect information.
Administrator
Apr 2010 – Dec 2011
Company - Learndirect Limited
• Identifying student’s eligibility requirements and collecting required documentation.
• Creating and maintaining filing systems and checking the required documentation and report findings for audit purposes.
• Completing a student’s - Individual Learning Plan, progress reviews, and support logs.
Educational background
- Master of Business Administration (MBA), University of Wales.
- Postgraduate Diploma in Management Studies (PGDMS), Cavendish College, London
Additional certifications
- Google certified data analyst
- SQL
- Python (Course ongoing)
- Microsoft Certified Systems Engineer (Karrox institute Pune)
- Cisco Certified Network Associate (Karrox institute Pune)
- 3D-Max animation (Disha Institute Pune)
Skillset
Operating Systems: Windows, Mac OS, Linux
Computer Applications:
SQL, Python, R Language, Power BI, Tableau, Microsoft Office-(Word, PowerPoint, Excel)